home portfolio bio contact

Shawna Wagman: Portfolio

For writing samples from a particular publication, click on the title:

Canadian Business
Chatelaine
Elle Canada
Flare
Saturday Night
The Globe & Mail 		Ottawa Magazine
Ottawa City Woman
The Ottawa Citizen
Ottawa Xpress

Doctor’s Review
Marketing Magazine

 

Canadian Business

  • Canadian Business, March 28-April 10, 2005
    Funny, you don't look kosher
    An old quality-control standard is big business

  • Canadian Business, December 11, 1998
    Fun for the money
    Meet Canada's new marketing aces: three college pals who turned a bright idea into a high-flying hit

  • Canadian Business, June 12, 1998
    Playing for Keeps
    Playdium Entertainment is counting on its surprise success with business customers to sustain a massive expansion of its high-tech indoor game parks. But will the corporate crowd keep coming?

  • Canadian Business, March 27, 1998
    Check this out
    Led by Loblaw, grocers are turning their stores inside-out to offer fresh, prepared meals for time-strapped families. It's a great deal for shoppers-and bad news for restaurants

  • Canadian Business, March 13, 1998
    Tween Power: Have allowance will transform economy
    Move over, baby boomers. After courting you for 40 years, marketers and advertisers have now turned their attention to a powerful new group of consumers-your kids
Chatelaine
  • Chatelaine, January 2006
    Smoky pleasures
    Nothing says affordable luxury like the taste of smoked salmon

  • Chatelaine, December 2005
    Busted!
    How do you find the perfect bra when your breasts are lopsided?

  • Chatelaine, October 2005
    Fabulous feta
    Whether local, Bulgarian or the original Greek, feta adds international flavour

  • Chatelaine, June 2005
    Mmm, miso
    Boost flavour with this delicious healthy seasoning

  • Chatelaine, December 2004
    Let's do lunch...maybe
    When did we be come so afraid of commitment?

  • Chatelaine, June 1, 1999
    Lara's themes
    She's difficult. She's a perfectionist. And she's a canny businesswoman who uses her looks to sell CDs. But most of all, Lara St. John is a violin virtuoso whose passion is only eclipsed by her style

  • Chatelaine, April 1, 1999
    Canada's safest cities
    How safe is your home town? Are you more likely to be killed in St. John's, Nfld., or Saskatoon? Chatelaine asked those questions, and many more, in this exclusive cross-Canada survey. The results will surprise you. They might even move you to action.

Elle Canada

  • Elle Canada, November 2005
    TRAVEL: Going Dutch
    Picturesque Amsterdam's historic setting belies the city's liberal outlook and cutting-edge style.

  • Elle Canada, September 2004
    RADAR: Small World
    Cybèle Young’s beautiful paper chase.

back to top

Flare

  • Flare, April 1998
    Dear Diary
    As women's personal documents are scrutinized in courtrooms across the country, Flare examines the ongoing battle between the right to privacy and the right to a full defense

Saturday Night

  • Saturday Night, October 2004
    KOSHER?
    It's not just observant Jews who are seeking out kosher food. People with health problems or concerns about food handling turn to it as well. Are they really getting what they think they're getting?

The Globe & Mail

  • The Globe & Mail, October 1, 2005
    HOT SHOP La Depense

  • The Globe & Mail, August 20, 2005
    HOT SHOP Jefferson Sukhoo

  • The Globe & Mail, July 16, 2005
    HOT SHOP BraChic

  • The Globe & Mail, June 11, 2005
    Delicious dot-com
    From the daily musings of a French gourmand to the dinnertime dilemmas of a novice cook in Canada, there's a food blog to satisfy every craving

  • The Globe & Mail, February 12, 2005
    HOT SHOP Chocolats Genevieve Grandbois

  • The Globe & Mail, September 11, 2004
    Kosher goes mainstream
    In a world of runaway food paranoia, kosher is being seen as a safer alternative by Jews and non-Jews alike.

  • The Globe & Mail, June 11, 1999
    Toy maker flies brand program to combat knockoffs
    Spin Master aims to protect its flank by making Air Hog the name in air-pressure toys.

  • The Globe & Mail, April 7, 1999
    Family trades on traditional values
    Four Toronto merchants have created a cluster of shops that harken back to when business centred on pesonal relationships, and families always worked together.

back to top

Ottawa Magazine

Ottawa City Woman

  • Ottawa City Woman, winter 2005
    The buddy system
    Networking is an age-old sport with age-old rules. But those rules are changing -- and how. One of the city's newest networking evenings comes complete with cocktails and cabana boys

  • Ottawa City Woman, Summer 2004
    Feminism in free fall? (Link opens Acrobat PDF file).
    A decade ago, this vibrant organization lobbied the powers-that-be, hosted lively discussion groups, and boasted 800 members across the country. Now, Mothers Are Women is on the edge of oblivion. Shawna Wagman looks at why their message no longer resonates.

back to top

Ottawa Citizen

back to top

Ottawa XPress

  • Xpress, September 1, 2005
    Alli-yummm!
    Holland Avenue is home to extraordinary eats

  • Xpress, August 4, 2005
    Sushi quest
    A Taste of Japan offers something unexpected in Bells Corners

  • Xpress, June 30, 2005
    Make it take-out
    Dinner shortcuts for hot weather

  • Xpress, May 19, 2005
    Tender loving care
    Frank Sheskay's naughty secret to the success of Glen's Chip Wagon

  • Xpress, April 21, 2005
    Freshest bet in the West
    Westboro's new Caffe Ventuno feeds an addiction for the true taste of Italy

  • Xpress, March 17, 2005
    Sweet and savoury sorcery
    Centretown eatery takes scones to new heights

  • Xpress, February 10, 2005
    Strip mall Mediterranean
    Theo's takes you close to the shores of Greece

  • Xpress, December 23, 2004
    On the chocolate hunt
    Westboro has the treasures

  • Xpress, December 2, 2004
    T'is the season to eat local
    Domus leads the winter effort to eat what we sow

  • Xpress, November 4, 2004
    High tea in Chelsea
    Gerry & Isobel's a comfy, delicious stop in the hills

  • Xpress, Sept.16, 2004
    A brunch to treasure
    Putting attitude into the food at Stoneface Dolly's

  • Xpress, August 19, 2004
    Les Hambourgeois made in heaven
    But skip the other stuff at Le Twist

  • Xpress, July 22, 2004
    Creamy Dreams
    Ice cream's a luxury when you know where to find the real thing

  • Xpress, July 1, 2004
    Sandwiches: It's not just what's in them
    Globe's got taste, but needs help with the presentation

  • Xpress, June 3, 2004
    Put a cap on it
    Where to get a decent iced cappuccino this summer

back to top

Doctor’s Review

  • Doctor’s Review, May 2004
    Interview with Kenneth Kamler, M.D.
    “Surviving the Extremes: A Doctor’s Journey to the Limits of Human Endurance”

  • Doctor’s Review, May 2004
    Quebec City Scene & Heard: In Full Swing
    This summer, Quebec City wears its art on its sleeve.

  • Doctor’s Review, March 2004
    Flash in the Pan
    The year’s newest food trends are on everyone’s lips

Marketing Magazine

  • Marketing Magazine, November 2, 1998
    Oh, Canada in the spotlight
    Companies are adopting Canuck icons, both to create a stronger identity and to tap into a growing sense of consumer patriotism